![]() “People flock to the ones that have proven themselves as sires,” said Marlissa Gonzalez of American Bucking Bull, which registers animals’ DNA and tracks the lineage of every premier cow and sire and their offsprings’ bucking success records.Īlmost every bloodline has characteristic patterns of bucking, Rosser said.īring It’s progeny are cool as cucumbers - and when they pop out of the chute, they go left, then right, then drop a shoulder. Rosser calls the most precious semen, stored in vats of liquid nitrogen, “liquid gold.” The best breeding bulls can command more than $2,000 for a tablespoon-size “straw” of semen, with an average bull producing up to 300 straws per collection, worth $600,000. You also need heart,” Rosser said, gazing out on a lush pasture where maybe America’s next superbull is testing his spindly legs. By 2013, full rides had dropped to 27 percent.Īre genetics enough to propel Wolf Deer to the top? Or will injury and experience dampen his spirit, resulting in a ride as lackluster as his distant cousin Toilet Water, who bucked only briefly on his way to the dinner table? In 1995, the first year data were kept, 46 percent of all riders made it to the eight-second bell. They are harder to ride, but your chance of drawing one of those animals … improves (the rider’s) chances of winning - as long as they’re rode,” Lay said.Īccording to Slade Long of, some of the top riders in the early 1980s stayed aboard most of the time. “There used to be two or three of that caliber in a pen of 30. ![]() “But now they’re producing more of that higher-end type of animal,” he said. “There have always been a handful of rank bulls since the start of rodeo - animals such as Tornado, Red Rock, Bodacious - who exceeded the rest of the animals,” said former rider Edwin Lay, competition supervisor at Professional Bull Riders. Owners make additional money through breeding after their animals retire. Prize money has grown over the past 20 years from $650,000 to $9.5 million annually. ![]() The business draws more than 2.5 million people to its 275 annual events, and reaches an additional 500 million globally through television. The wilder the ride, the happier the crowd, and so breeding has grown intensely selective, fueled by the popularity of televised Professional Bull Riders events. ![]()
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